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March 2007

Affiliate Marketing31 Mar 2007 09:27 pm

Mercury Associates Establishes International Affiliate Program (Business Wire via Yahoo! Finance)

Odyne Corp. and FAB Holdings Sign Sales and Marketing Agreement for Plug-In Hybrid Electric Vehicle Systems (Business Wire via Yahoo! Finance)
HAUPPAUGE, N.Y.—-Odyne Corporation , the leading developer of advanced Plug-in Hybrid Electric Vehicle technology for trucks and buses, and FAB Holdings, a system integrator and service provider for alternative fuel storage vehicles, today announced a strategic sales and marketing alliance.

Mercury Associates Establishes International Affiliate Program (Business Wire via Yahoo! Finance)
GAITHERSBURG, Md.—-Mercury Associates, Inc., the largest independent fleet management consulting company in North America, has established an international affiliate program creating a network of partners to provide fleet, travel, and mobility management consulting services for businesses and government agencies worldwide.

Affiliate Marketing31 Mar 2007 03:29 pm

Intelli-Check, Inc. and AssureTec Systems, Inc. Announce Joint Participation Licensing and Marketing Agreement (Business Wire via Yahoo! Finance)

Realogy Shareholders Approve Acquisition (AP via Yahoo! Finance)
Realogy Corp., which owns the Coldwell Banker real estate franchise, said Friday that its shareholders approved its acquisition by an affiliate of Apollo Management LP during a special meeting.

Intelli-Check, Inc. and AssureTec Systems, Inc. Announce Joint Participation Licensing and Marketing Agreement (Business Wire via Yahoo! Finance)
WOODBURY, N.Y.—-Intelli-Check, Inc. today announced that it has executed a joint participation licensing and marketing agreement with AssureTec Systems, Inc., a wholly-owned subsidiary of AssureTec Holdings, Inc.

Affiliate Marketing31 Mar 2007 09:17 am

Poker Loyalty Program Launches New Concept in Affiliate Marketing (PRWeb via Yahoo! News)

CompleteAuto Forms Affiliate Partnership with Capital One Auto Finance. Compensation Agreement to Increase Revenues. (Business Wire via Yahoo! Finance)
ORLANDO—-CompleteAuto, an RCAU Company , announced today that it has formed an affiliate partnership with Capital One Auto Finance, America’s Largest Online Vehicle Lender, to implement the Capital One Auto Finance “Blank Check” program, into the CompleteAuto software.

Poker Loyalty Program Launches New Concept in Affiliate Marketing (PRWeb via Yahoo! News)
The largest online poker loyalty program, PokerSavvy, has just unveiled its newly revamped Affiliate Marketing program. This new B2B marketing platform promises to provide a unique and profitable approach for advertisers looking to expand revenues in the international online poker marketplace.

Affiliate Marketing31 Mar 2007 03:43 am

Discover the World Marketing Promotes New Caledonia in USA (PR Newswire via Yahoo! Finance)

Discover the World Marketing Promotes New Caledonia in USA (PR Newswire via Yahoo! Finance)
Discover the World Marketing has recently been selected by New Caledonia, the land of eternal spring, to promote the destination throughout the USA.

Marketing stunt duo to unveil legit show (Boston Herald)
They caused havoc last month - and got themselves arrested - when their guerrilla marketing stunt for Cartoon Network’s “Aqua Teen Hunger Force” series was mistaken for a terror threat. Tonight,.

Komen North Texas Affiliate announces grant awards for 2007 (McKinney Courier-Gazette)
The North Texas Affiliate of Susan G. Komen for the Cure announced $800,000 in grants awards to ten at its Grant Reception and Survivor Brunch and Fashion Show on March 17 at the Embassy Suites hotel in Frisco.

Affiliate Marketing30 Mar 2007 09:28 pm

Web 2.0s impact on search marketing (dmnews.com)

Internet Retailer Chooses AffiliateTraction’s TrackAssure Affiliate Software (PR Web)
In an effort to build upon an already impressive traffic and sales record, the leading ecommerce publication, Internet Retailer, has announced the choice of AffiliateTraction’s proprietary affiliate tracking platform, TrackAssure, to manage their new affiliate program. (PRWeb Mar 29, 2007)

Web 2.0s impact on search marketing (dmnews.com)
Before weve even reached agreement on what Web 2.0 actually means, many are already trying to define future generations of the Web. A Google search for Web 2.0 nets 468 million results. Web 3.0 produces 211 million results. And Web 4.0 shows 154 million results. I dont even know what Web 3.0 and Web 4.0 are. However, I know that there are aspects of Web 2.0 that impact search marketing. Among .

Affiliates can add product comparison to their website - Affiliate Window launches ShopWindow Toolset. (e-Consultancy)
Affiliate Window has launched a brand new linking method, the ShopWindow Toolset (beta). ShopWindow Toolset provides affiliates with product comparison functionality that can be customised and integrated within a website with minimum effort. Affiliates can earn commission through adding ShopWindow.

Visible Technologies Names D. Blake Cahill Vice President of Corporate Marketing (RedNova)
SEATTLE, March 26 /PRNewswire/ — Visible Technologies, a leading provider of Internet brand and reputation management services, today announced that D. Blake Cahill has joined its executive management team as vice president of corporate marketing.

Affiliate Marketing30 Mar 2007 03:27 pm

AutoTrader.com Announces Largest and Most Diversified Marketing Campaign to Date (Broadcast Newsroom)

AutoTrader.com Announces Largest and Most Diversified Marketing Campaign to Date (Broadcast Newsroom)
ATLANTA, BUSINESS WIRE — AutoTrader.com, the ultimate automotive marketplace, today announced a multimillion dollar marketing campaign that includes adding the New York Yankees to its roster of promotional and media partnerships with six Major League Baseball (MLB) teams during the 2007 season and a media buy, beginning April 2, extending across 12 television networks.

Max Mayfield joins Miami ABC affiliate (FOX 10 Mobile)
MIAMI Max Mayfield’s retirement didn’t last long. The former director of the National Hurricane Center said today he will join W-P-L-G T-V, an A-B-C affiliate, as.

Commentary: Project Hometown Big Marketing Campaign (WESH via Yahoo! News)
Just how many times do we Central Floridians have to fall for the proverbial turnip truck before we come to our senses?

Internet Retailer Chooses AffiliateTraction’s TrackAssure Affiliate Software (PRWeb via Yahoo! News)
In an effort to build upon an already impressive traffic and sales record, the leading ecommerce publication, Internet Retailer, has announced the choice of AffiliateTraction’s proprietary affiliate tracking platform, TrackAssure, to manage their new affiliate program.

Affiliate Marketing30 Mar 2007 09:20 am

American Capital, affiliate invest $74.5M in HomeAway (bizjournals.com via Yahoo! Finance)

Neyer appointed to marketing committee (Midland Daily News)
Governor Jennifer M. Granholm appointed Gerald A. Neyer of Shepherd, owner and manager of Neyer Farms Inc., to the Michigan Dairy Marketing Program Committee.

Marketing Expert James M. Lee, Ph.D. Joins Board of Directors at AMS Health Sciences, Inc. (RedNova)
AMS Health Sciences, Inc. (AMEX: AMM) today announced leading marketing expert, author and lecturer James M. Lee, Ph.D. has been appointed to the Company’s Board of Directors by unanimous vote. Dr.

American Capital, affiliate invest $74.5M in HomeAway (bizjournals.com via Yahoo! Finance)
American Capital Strategies and an affiliate are investing $74.5 million in HomeAway, an online vacation rental business.

Affiliate Marketing30 Mar 2007 03:16 am

Win an Xbox with New Web Marketing Technique (Benton Evening News)

Hair Genesis Launches Affiliate Program (PRWeb via Yahoo! News)
Hair Genesis, a natural non-drug, botanically-based treatment for hair loss, has announced the launch of a new affiliate program managed by AffiliateTraction, offering a 15% commission for every sale referred.

WBUR sells radio affiliate for $2 million (The Daily Free Press)
WBUR, the city’s National Public Radio news station licensed to Boston University, is selling one of its affiliates to Rhode Island Public Radio, providing the state with its first-ever locally owned and operated NPR network. Under negotiations that began a few months ago for the $2 million purchase, BU will continue to provide technical and programming support to WRNI, the WBUR affiliate that .

Win an Xbox with New Web Marketing Technique (Benton Evening News)
(ARA) - Even the most casual Internet user has seen the ads: “Get a free Xbox!” or “Win a plasma TV!” While some may view these ads with a wary eye, they are actually a new form of marketing that smart Web surfers are turning to their advantage.

Affiliate Marketing29 Mar 2007 09:24 pm

Host Department Launch Affiliate Program (W3Reports)

Host Department Launch Affiliate Program (W3Reports)
Host Department, a leading web hosting and domain name registration provider, today announces the launch of it affiliate program for everyone interested in earning some extra cash. Host Department’s affiliate program is open to everyone. As long .

Leading Marketing Software Provider Chooses Itensil for PSO Process Management (PR Newswire via Yahoo! Finance)
Itensil today announced that Responsys, Inc., a leading provider of on-demand email and marketing automation software, has chosen Itensil Team Activity Manager to provide web- based process management for its in-house professional services organization .

Banks Broadcasting sells CW affiliate (Wichita Business Journal)
Sunflower Broadcasting Inc. is purchasing KCSW — the local CW affiliate — from Banks Broadcasting Inc., the companies have announced.

Affiliate Marketing29 Mar 2007 03:11 pm

Calculating the perfect affiliate CPA (e-Consultancy)

Calculating the perfect affiliate CPA (e-Consultancy)
Calculating a competitive CPA is an incredibly important part of any successful affiliate programme and yet it’s one of the first hurdles merchants fall at. With more and more companies launching affiliate programmes, there is a huge amount of choice for affiliates, and if you expect them to promote your programme over your competitors, you need to set the right CPA and continually review .

NBC affiliate hires second half of new anchor team (Mobile Press-Register)
NBC affiliate WPMI-TV15 has hired Raquel Eatmon, a Miss Ohio World beauty pageant winner, who most recently was a reporter and fill-in anchor at the Dallas CBS station, to join fellow newcomer Greg Peterson in Mobile as an evening news anchor.

March 2007

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