June 2007


Affiliate Marketing30 Jun 2007 09:29 pm
Alterian Positioned in Enterprise Marketing Management (EMM) Magic Quadrant (SYS-CON Media)
Alterian, the leading global enterprise marketing platform provider, announced today it has been positioned in Gartner’s Magic Quadrant for Enterprise Marketing Management, (EMM) 2Q07(1) report. This announcement occurs on the heels of Alterian’s inclusion in the Magic Quadrant for Multichannel Campaign Management, 1Q07 and Magic Quadrant for Marketing Resource Management, 1Q07(2).
Affiliate Classroom Opens New Doors — Average Affiliate Reports 11-40% Increase in Sales (PRWeb)
After well over 2 years of successfully training affiliate marketers, Affiliate Classroom is announcing an even simpler training program, new resources and new tools for their students. AC has also completely updated their proprietary step by step training software system that helps simplify the entire process of starting a successful business online. Come read the many success stories and see .
EDF wants E.ON manager as head of EnBW (AFP via Yahoo! News)
EdF, the French power giant, wants Hans-Peter Villis, a manager of German rival E.ON, to become the head of its German affiliate, EnBW, the Financial Times Deutschland reported on Friday.
Affiliate Marketing30 Jun 2007 03:31 pm
Solvay, Gazprom affiliate Sibur sign jv deal to build vinyls plant in Russia (Sharewatch)
BRUSSELS (Thomson Financial) - Solvay and SolVin a joint Solvay BASF subsidiary for vinyls in Europe, have signed a joint venture agreement with Gazprom affiliate Sibur LLC to build Russia’s first vinyls plant.
Raleigh marketing company debuts division (BizJournals)
Raleigh marketing firm The King Partnership has launched a property sales division and named longtime broker Richie Cook as director.
Carnival Center curtain falls for marketing boss (Miami Herald)
The Carnival Center for the Performing Arts parted ways Friday with its second chief marketing officer in less than a year.
Digital River to Participate at Affiliate Summit 2007 East (Stock World)
Exhibits feature its oneNetworkDirect and Direct Response Technologies affiliate platforms MINNEAPOLIS–(BUSINESS WIRE)–Digital River, Inc. (NASDAQ:DRIV), a leading provider of global e-commerce solutions, today announced that the company will sponsor and exhibit at Affiliate Summit 2007 East. The event is being held July 8-12, 2007, at the Hotel Intercontinental in Miami, Fla.
Affiliate Marketing30 Jun 2007 09:30 am
Mashup and Marketing to Teens (WebProNews)
Ever feel like you dont have your finger on the pulse of the EURYEUR generation ? Well, Ypulse.com, the foremost blog contender for youth media and marketing professionals, will help clue you in to the whys and hows of this group of EURtotally wiredEUR tweens, teens, gen Y-, as well as gen X-ers, via a national conference called Mashup, for two days this July in San Francisco. The conference will .
NY Movie Critic Joel Siegel Dies at 63 (San Francisco Chronicle)
Joel Siegel, a longtime movie critic for “Good Morning America” who was famous for his weekly, often humorous reviews, died Friday, ABC officials said. He was 63. Siegel, who got his start at the network by working for New York affiliate WABC-TV, had.
Pepperjam to Co-Sponsor Affiliate Bash at Versace Mansion in South Beach as Part of Affiliate Summit - Miami (PRWeb)
Pepperjam (www.pepperjamsearch.com), an Inc. 500 Company and industry leading full-service internet marketing agency, announced today that they will co-sponsor Affiliate Bash at Versace Mansion in South Beach on Monday, July 9, 2007 as part of Affiliate Summit - Miami. Affiliate Summit is the largest and most notable affiliate marketing conference in the world. (PRWeb Jun 29, 2007) Post .
Pepperjam to Co-Sponsor Affiliate Bash at Versace Mansion in South Beach as Part of Affiliate Summit - Miami (PRWeb via Yahoo! News)
Pepperjam (www.pepperjamsearch.com), an Inc. 500 Company and industry leading full-service internet marketing agency, announced today that they will co-sponsor Affiliate Bash at Versace Mansion in South Beach on Monday, July 9, 2007 as part of Affiliate Summit - Miami. Affiliate Summit is the largest and most notable affiliate marketing conference in the world.
Affiliate Marketing30 Jun 2007 03:24 am
Innkeepers Acquisition Closes (AP via Yahoo! Finance)
Hotel real estate investment trust Innkeepers USA Trust said Friday that the $1.5 billion acquisition of the company by an affiliate of Apollo Investment Corp. has closed.
Marketing Consultant Publishes Responsible Marketing Manifesto (PRWeb)
Responsible Marketing Consulting Services, a Plattsburgh, NY-based small business marketing consultant and services provider, has published its “Responsible Marketing Manifesto” on www.ResMarkConsulting.com. (PRWeb Jun 30, 2007)
Marketing Consultant Publishes Responsible Marketing Manifesto (PRWeb via Yahoo! News)
Responsible Marketing Consulting Services, a Plattsburgh, NY-based small business marketing consultant and services provider, has published its “Responsible Marketing Manifesto” on www.ResMarkConsulting.com.
Mitsubishi Promotes Kuhnert To EVP-Sales and Marketing (BrandWeek)
CYPRESS, Calif.EURMitsubishi Motors North America said that Daniel Kuhnert has been promoted to executive vice president of sales and marketing.
Affiliate Marketing29 Jun 2007 09:24 pm
Acorn Factor Affiliate, Comverge, To Acquire Enerwise Global Technologies to Create Largest Demand Response Company (FinanzNachrichten)
Acorn Factor, ( Nachrichten ) Inc. (OTCBB:ACFN) announced that its affiliate Comverge, ( Nachrichten ) Inc. (Nasdaq:COMV), the leading provider of clean energy solutions through demand response, announced today it has entered into a definitive agreement to acquire Enerwise Global Technologies creating the largest Demand Response provider in North America with over 1400 megawatts (MWs) of managed .
Trademarks and Marketing 101: Are They at Odds? (Local Tech Wire)
Editor’s Note: Jos Cortina is a member of the Research Triangle Park law firm of Daniels Daniels & Verdonik, P.A. RESEARCH TRIANGLE PARK, N.C . - In selecting trademarks for use in identifying a companys products or services, many marketing consultants suggest that a name be selected which is somewhat descriptive of the products or services provided under the name.
Backcountry.com Expands Affiliate Marketing Reach with AvantLink Program (PRWeb)
Leading outdoor gear and apparel retailer Backcountry.com teams up with AvantLink to provide an advanced Affiliate network and marketing solution for Affiliates. This partnership offers savvy online marketers a cutting edge API, embedded Affiliate RSS feeds, industry leading datafeeds and more. (PRWeb Jun 27, 2007)
Affiliate Marketing29 Jun 2007 03:16 pm
Backcountry.com Expands Affiliate Marketing Reach with AvantLink Program (PRWeb via Yahoo! News)
Leading outdoor gear and apparel retailer Backcountry.com teams up with AvantLink to provide an advanced Affiliate network and marketing solution for Affiliates. This partnership offers savvy online marketers a cutting edge API, embedded Affiliate RSS feeds, industry leading datafeeds and more.
Solvay, Gazprom affiliate Sibur sign jv deal to build vinyls plant in Russia (Sharewatch)
BRUSSELS (Thomson Financial) - Solvay and SolVin a joint Solvay BASF subsidiary for vinyls in Europe, have signed a joint venture agreement with Gazprom affiliate Sibur LLC to build Russia’s first vinyls plant.
Affiliate Marketing29 Jun 2007 09:17 am
Affiliate Classroom Opens New Doors — Average Affiliate Reports 11-40% Increase in Sales (PRWeb)
After well over 2 years of successfully training affiliate marketers, Affiliate Classroom is announcing an even simpler training program, new resources and new tools for their students. AC has also completely updated their proprietary step by step training software system that helps simplify the entire process of starting a successful business online. Come read the many success stories and see .
SmartCard Marketing Systems Inc. (SMKG.PK)(QYH.F) an. (Stock World)
SAN ANTONIO, Texas–(BUSINESS WIRE)–SmartCard Marketing Systems Inc. (SMKG.pk)(QYH.f) is a leading provider for the Money Services Business market and Optical Industry.
New marketing for Sprint Nextel (AP via Yahoo! News)
Sprint Nextel, which has struggled to attract customers with marketing criticized as confusing and unfocused, will try again when it rolls out new advertising this weekend.
Acorn Factor Affiliate, Comverge, To Acquire Enerwise Global Technologies to Create Largest Demand Response Company (Business Wire via Yahoo! Finance)
MAHWAH, N.J.—-Acorn Factor, Inc. announced that its affiliate Comverge, Inc. , the leading provider of clean energy solutions through demand response, announced today it has entered into a definitive agreement to acquire Enerwise Global Technologies creating the largest Demand Response provider in North America with over 1400 megawatts of managed capacity.
Affiliate Marketing29 Jun 2007 03:16 am
Sprint Launches ‘Sprint Ahead’ Marketing Campaign (Mobile Burn)
News by Brad Kellett on Thursday June 28, 2007. Note: Sponsored advertising links, if any, are in green. Sprint will launch a new branding and marketing campaign on July 1st, further pushing the Nextel name out of the minds of consumers and highlighting the company’s mobile broadband services.
Unica Positioned in Visionaries Quadrant in Gartner’s Magic Quadrant for Enterprise Marketing Management Report (CRM Today)
“Very few vendors have a vision for EMM today, evidenced by only six vendors currently qualifying for the Magic Quadrant,” the report continues. “We see emerging interest in creating a platform for EMM that supports integrated marketing processes across a variety of marketing roles and functions.
Affiliate Marketing28 Jun 2007 09:08 pm
Oppenheimer Recommends Crown Media Stock (AP via Yahoo! Finance)
An analyst began coverage of Crown Media Holdings Inc. Thursday, with a “Buy” rating saying shares of the Hallmark channel operator don’t seem to reflect the potential for affiliate fee increases at the next round of renewals.
Media Logic Launches New Web Site as State-of-the Art Marketing Machine (CRM Today)
Media Logic, a BtoB Magazine EURTop 50EUR marketing agency, today announced the launch of the firms new Web Site at www.mlinc.com. Media Logic designed its new Web site layout to serve as a promotional tool for the company and as a showcase of new technologies and marketing best practices.
Affiliate Marketing28 Jun 2007 03:35 pm
Commission Junction Powers 48 Percent of the Top 500 Web Retailers’ Affiliate Marketing Programs (Business Wire via Yahoo! Finance)
SANTA BARBARA, Calif.—-ValueClick, Inc. , one of the world’s largest integrated online marketing companies, today announced that for the second year in a row its affiliate marketing division, Commission Junction, is used by more advertisers on Internet Retailer’s Top 500 Guide to Retail Web Sites than the next two affiliate marketing providers combined.
Innkeepers USA Trust Shareholders Approve Acquisition by an Affiliate of Apollo Investment Corporation (SYS-CON Media)
Innkeepers USA Trust (”Innkeepers”) announced today that the Innkeepers common shareholders approved the previously announced agreement to be acquired by Grand Prix Holdings LLC, an affiliate of Apollo Investment Corporation. The transaction is expected to close on June 29, 2007.
No drought in Ohio, says weatherman (CentralOhio.com)
BUCYRUS — Dry weather might have some Chicken Littles crying drought but Ohio is a year away from that degree of water deficiency, according to Jym Ganahl, chief meteorologist for NBC affiliate WCMH in Columbus.

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